The Challenge: Long supply chains and lots of colour variations

Did you know that there are approximately 10 million colours in the world? As you can imagine this can cause the method of managing a colour, a very long and drawn-out process. Communication is key for any relationship, but particularly with colours.  For example, going from the design, choosing a material, requesting lab dyes (a small section of dyed material), waiting ten days to receive these lab dyes in the post, spending five days assessing the colours (under different lighting conditions, of course), to actually deciding to reject all the options and starting all over again. What a palaver! We haven’t even considered them getting lost in the post or sitting on your colleagues’ desk for a week whilst they are on holiday.

The Solution: Digital colour assessment

VeriVide’s DigiEye is the first camera-based system to make the transformative leap from human (subjective) to automated (objective) colour measurement. DigiEye assesses colour rapidly, accurately, impartially, economically and globally, shortening the process with supply chains to just a few days. Using DigiEye, as soon as the lab dyes have been produced, the manufacturer can send over a digital copy, meaning instant communication and delivery of colour. Once viewed on calibrated screens using DigiView software, colour evaluation can take place and a decision is communicated immediately. The supplier or sourcing hub will still be able to measure and archive the colour.

Helping you choose the right product

 No matter the industry you are in, colour communication is essential for consistency and accuracy throughout the supply chain. DigiEye allows for instant communication and delivery of colour. If you would like to save time, money and resources, (and who is going to say no to that!),  contact us today and one of our DigiEye experts will be happy to help. Email us at or call +44 (0)116 284 7790

Alternatively, check out the Industries and Applications section or download the DigiEye datasheet for more information.