Where it all began..

Timeline

1960
January 1

Natural Daylight

Light observation diagram
As consumer markets recovered post -1945, clothing retailers started demanding greater colour accuracy from their suppliers. The problem for manufacturers was the variability of natural daylight, which made visual colour assessment very haphazard and could not guarantee colour consistency.
January 2

D65

The solution was easily agreed; an international standard measure of daylight. A mean colour temperature of 6500 Kelvin was accepted as the International Standard of Daylight. Now universally known as D65. Of course, to reach this standard, an illumination source was required that could emit light to exactly that criteria.
1964
January 3

Leslie Hubble Ltd

Leslie Hubble Ltd
Renowned innovator Leslie Hubble co-created the first D65 light source. The fluorescent lamp was coated with a blend of seven rare earth phosphors and he worked with Thorn Lighting to produce them. Having realised the potential, Leslie Hubble set up his own company to produce lighting cabinets and associated products,..Read More
1990
February 1

Lamps

Lamps in cardboard boxes
The creation of the first VeriVide branded lamp.
1991
February 1

Textile Testing

Accelorotor and abrasion viewer
VeriVide launched the Accelerotor Viewer. This equipment is interchangeable for individual user requirements and can successfully grade abrasion and scuffing to any standard in precise lighting conditions.
1994
April 5

Leadership

Soon after Leslie Hubble Ltd was foundered, Gilbert Dakin was brought on board to help run the business. Fast forward 30 years and Gilbert’s sons, John & Paul Dakin become directors of VeriVide Ltd. The business is still thriving under their leadership to this day.
1999
April 7

Further Textile Testing

Piling Assessment viewer
We launched the Pilling Assessment Viewer (PAV). This inventive piece of equipment allows the user to evaluate fabrics effectively whilst mounted on a Martindale head for straight-forward pilling assessment, all set to industry standard of artificial daylight.
2001
January 1

Name Change

VeriVide logo badge
Fast forward a few years, Leslie Hubble Ltd had soon become a leading global brand, and over the years we became better known for our brand name VeriVide, which led to the company name change. VeriVide broadly translates from Latin as ‘see in truth’. At VeriVide, the foundation for all..Read More
2003
September 9

ITMA & launching DigiEye

DigiEyes on a table
VeriVide exhibited at ITMA & launched DigiEye. DigiEye for apparel was revealed at ITMA in Birmingham, UK – VeriVide’s first ITMA. We’ve gone on to attend every ITMA since!
2004
January 6

Relocated

VeriVide relocated! We moved over to our current facilities in Enderby, Leicestershire.