December 14th 2011

Pantone Colour of the Year – Tangerine Tango

Pantone Colour of the Year – Tangerine Tango


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Trend forecasters at Pantone, the global authority on colour and suppliers of professional colour standards for the design industries, recently announced their colour of the year for 2012.


A vivacious, enticing hue.

Tangerine Tango, a spirited reddish orange, continues to provide the energy boost we need to recharge and move forward in 2012. Over the past few years, orange has increased in popularity and acceptance among designers and consumers on the High street.


This shade, Tangerine Tango, is a provocative attention-getter and is especially appealing in men’s and women’s retail fashion.

“Sophisticated but at the same time dramatic and seductive, Tangerine Tango is an orange with a lot of depth to it. Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline  rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.”

Leatrice Eiseman, executive director of the Pantone Color Institute®.

Fashion designers featured in the PANTONE Fashion Color Report Spring 2012, including Tommy Hilfiger, Nanette Lepore, Cynthia Steffe by Shaun Kearney, Elie Tahari and Adrienne Vittadini, are incorporating this attractive orange into their spring collections.

A fun, lively take on a traditional autumnal hue, Tangerine Tango will surely carry through to autumn fashion as well.

The influence of thsi vibrant shade has already been seen in Spring/summer 2012 catwalk collections, see below from left to right;

  • Basso & Brooke mixed tangerine with white, apple green and grey on this silk dress.
  • Carlos Miele’s full-length tangerine gown.
  • Alexander Wang added orange chevrons to his sporty design.
  • Amanda Wakeley shows how this tangerine shade looks great with black accessories.
  • Isabel Marant’s take on the tangerine trend uses smatterings of orange throughout her spring/summer 2012 collection.

The Pantone Colour of the Year 2012 Tango Tangerine is one of the 2,121 shades which we stock, here at VeriVide, as exclusive UK stockists of Pantone SMART swatches.

PANTONE 17-1463 TCX Tangerine Tango can also be cross-referenced to all other PANTONE Libraries including PANTONE PLUS and PANTONE Goe™ for graphic design.

For further information on VeriVide’s range of Pantone Colour Products please talk to Georgina Boulter at VeriVide +44 (0)116 284 7790 or email

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