April 7th 2021

Are Pantone Colours sustainable?

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The most recent colours additions to the Pantone Fashion & Home cotton range were developed in conjunction with Huntsman Textile Effects using Huntsman’s AVITERA® SE range of dyes. AVITERA® SE provides significant economic benefits and improved environmental footprint: reducing water and energy consumption by over 50% and cutting CO2 emissions by up to 50% during the dyeing process.
In addition, all lead pigments and chromium have been removed from the Pantone Fashion & Home paper range to ensure compliance with environmental laws.

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